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5 Minutes with Keri Kitay, co-founder ALL I SEA performance sportswear

What was the catalyst for starting ALL I SEA?

ALL I SEA was born out of a shared frustration between myself and co-founder Scott. I always found myself going from the gym or a run and wanting to jump in the ocean or swim laps in ice-bergs but my Activewear restricted me from doing so. I would either be swimming in my crop tops or be finding myself missing out on my swim because I had tights on or the wrong bottoms. I thought there had to be a way where my swimwear and Activewear could do the same job and if I felt this way, surely others were too. Living an active life between the beach and the gym, we wanted to create performance sportswear that would allow us to be unrestricted in our training and assist us in transitioning between activities seamlessly. And so we decided if we couldn’t find what we needed, we should create it!

What inspires you?

My family first and foremost – they have instilled the highest values and morals in me.

My gym community, the people and the trainers who show up every day and leave their egos at the door to train and lift one another.

My friends and clients who are all hustling every day in different ways, businesses and life to create their own reality.

What are you reading?

2017 has been a big year of ups and downs and there is no better time than now to reflect and think about how to make 2018 the best yet so it’s very timely that I have my hands on and am reading A Life Less Stressed – the five pillars of health and wellness by Dr Ron Ehrlich. I highly recommend to everyone!

Who are you listening to?

Jack Johnson, Odette and obsessed with a new song Night Tales – Move You

What is your health and fitness philosophy?

To me health is wealth, so it’s pretty important. My health and fitness philosophy is about doing what feels right for you but moving your body every day in some way and eating good clean food is vital. I believe in setting yourself up in the morning for a productive day by training, meditation and good food. There is nothing wrong with indulging every now and again but personally, I don’t see the value in overindulging.

What are you loving at the moment that we wouldn't know about you?

Everything about summer. I have a slight obsession with the ocean so I sneak in a swim every moment I can during the week and all weekend!

Your favourite LYC juice?

Spicy Lemonade!

Where can we shop for ALL I SEA?

You can shop ALL I SEA – www.allisea.co /